Established 2020 • Trusted by 500+ Sellers

The UK's LeadingEcommerce Accountants

GoEcom is a specialist division of GoForma, dedicated exclusively to helping Amazon, Shopify, and online sellers thrive with expert accounting, tax, and business advisory services tailored for the digital marketplace.

500+
Ecommerce Clients
£50M+
Client Revenue Managed
5 Years
Of Excellence
24hr
Response Time

Our Story: From GoForma to GoEcom

Founded in 2020 as GoForma, we began as a full-service accounting firm helping businesses across all sectors navigate their financial challenges. Through our work with hundreds of clients, we discovered a unique passion and expertise for ecommerce businesses.

We noticed that online sellers faced unique challenges that traditional accountants couldn't fully address: marketplace fees, international VAT, inventory management, multi-channel reconciliation, and the fast-paced nature of digital commerce.

In 2025, we launched GoEcom - a dedicated division focused exclusively on ecommerce accounting. This specialization allows us to provide deeper expertise, better tools, and more relevant advice to Amazon FBA sellers, Shopify store owners, and multi-channel ecommerce businesses.

Today, GoEcom serves over 500 ecommerce businesses across the UK, managing over £50 million in client revenue annually, making us one of the leading ecommerce accounting firms in the country.

GoEcom team working with ecommerce clients

Our Mission & Values

We're driven by a simple mission: to help ecommerce entrepreneurs focus on growth while we handle the numbers

Ecommerce Expertise

We live and breathe ecommerce. Our team stays current with marketplace changes, VAT regulations, and industry best practices to provide cutting-edge advice.

Personal Service

Every client gets a dedicated accountant who understands their business. No call centers, no generic support - just personal, expert guidance when you need it.

Technology First

We leverage the best accounting software, automation tools, and integrations to make your accounting seamless, accurate, and real-time.

Transparent Pricing

No hidden fees, no surprises. Our monthly packages are clear and comprehensive, so you always know exactly what you're paying for.

Proactive Support

We don't wait for deadlines. Our team proactively manages your compliance, sends reminders, and keeps you ahead of filing dates.

Growth Focused

Beyond compliance, we provide strategic advice to help you scale. From cash flow to international expansion, we're your growth partners.

Meet Our Expert Team

Dedicated ecommerce accounting professionals with years of experience helping online sellers succeed

Kabir Shabir - Founder and Head Accountant

Kabir Shabir

Founder & Head Accountant

15+ years experience in accounting with specialist expertise in ecommerce and marketplace taxation.

Sarah Chen - Senior Ecommerce Accountant

Sarah Chen

Senior Ecommerce Accountant

Amazon FBA specialist with expertise in international VAT and cross-border commerce.

James Wilson - Shopify Accounting Lead

James Wilson

Shopify Accounting Lead

Shopify Plus certified with deep knowledge of ecommerce integrations and automation.

Emma Roberts - Client Success Manager

Emma Roberts

Client Success Manager

Ensures every client receives exceptional service and support throughout their journey.

Why Ecommerce Sellers Choose GoEcom

Marketplace Integration Experts

Direct integration with Amazon Seller Central, Shopify, eBay, Etsy, and more. We speak the language of ecommerce.

WhatsApp Direct Access

Get instant answers to urgent questions. No waiting on hold or email delays - just quick, helpful responses when you need them.

London Business Address

Professional virtual office with mail scanning and forwarding. Perfect for building trust with customers and suppliers.

Platinum Software Partners

Premium access to FreeAgent, Xero, and QuickBooks with special rates and dedicated support for our clients.

4.9/5 from 500+ clients
"GoEcom transformed our accounting from a monthly headache to a streamlined process. Their understanding of Amazon FBA and VAT complexities is unmatched. Highly recommended for any serious ecommerce business."
Client testimonial avatar
Michael TAmazon FBA Seller • £2M Annual Revenue

Accreditations & Partnerships

Certified and trusted by leading accounting bodies and software providers

FreeAgent
Xero
QuickBooks
ACCA
HMRC
ICO

Start Growing Your Ecommerce Business Today

Join hundreds of successful Amazon and Shopify sellers who trust GoEcom with their accounting. Get 50% off your first 3 months.